Project Description
Will Carlson
Vice President, Digital Sales
Will brings over 10 years of multi-disciplinary business development skills to the team. He started his career at Bloomberg LP, where he rose to the top of the Analytics Department, and where his responsibilities included quality controlling the Bloomberg Help Desk, teaching and coordinating Bloomberg’s famous Analytics Training program, leading webinars to hundreds of Bloomberg users, consulting with top-tier Bloomberg Terminal users on Advanced Financial Products technology, helping the Sales Department with his product expertise, and working with developers to improve Bloomberg Terminal functionality and resolve software bugs.
Will is tri-lingual, speaking Spanish and Portuguese along with English, and at Bloomberg, his coverage included North and South America, as well as western Europe.
Will is also a well-traveled photographer and videographer. In 2016-17 he traveled through South America for 9 months. In 2018 he traveled throughout the United States living out of his car, photographing and making videos all along the way. He filmed the entire trip from California to New York City with Gopro Timewarp, and uses this footage in many of his videos.
It was in 2019 where he began combining his creative skillset with his business acumen, and started consulting clients on their content & digital marketing and sales strategies. He has consulted with companies from backgrounds including Fintech, Special Purpose Acquisition Companies (SPACs), investment banking, brokerages, financial advisors, seafood producers and videographers, for whom he has developed and implemented wholistic sales and marketing strategies including content creation (video and photo), social media management, website design and development, copywriting, CRM strategy and more.
Will now is a Business Development manager with Marco Polo Securities, focused on sales, marketing and technology strategy.